Citigroup

Citigroups bond to large scandals and significant scrutiny has been a massive stain on the troupes business reputation and character. Charles Prince, CEO of Citigroup, means to come to that stain by implementing his five point ethics jut out in an attempt to change the ethics, culture, and operations of the company through improved training, intensify focus on talent, balanced performance appraisals, improved communications, and strengthened complaisance controls. THIS DOCUMENT FOCUSES ON KEY CONCERNS REGARDING THE FIVE POINT ETHICS formulate * How can Citigroup continually perish the reformed organizational culture to the globe?* As a corporation communications officer, what would be my method to exceed the plan to Citigroup employees and inspire change? * Who are the decisive stakeholders? * How should Prince cross the stakeholders responses and concerns? - ontinually declare reformed organizational culture to the public Citigroup can continually communicate their refor med organizational culture to the public in diverse slipway * Press conferences * Advertising through different avenues a. Television talk spots and commercials b. Internet ads c. Billboard ads d. Radio commercials * Community events e. patron local teams f. Sponsor local events g. Sponsor carnival weekends h. Sponsor retreats i. Sponsor charity events ommunicate plan to employees and inspire change As a corporation communication officer, I offer an array of motivating methods to communicate the plan to employees * Quarterly team spirit impacts by Charles Prince, CEO, with door prizes a. talk over new ethics policy changes b. Discuss new customer service techniques * Have employees fill out touch cards a week prior to the meetings and go over a few or more (however many that time allows) in the Q& group AA session at the tail end of every meeting c.Ensure employees that their concerns are very important to the company d. Circulate a company memo regarding positive changes made and employees concerns addressed with solutions taken and ensuring their concerns are passing considered. * Promotional events for employees and their families e. Semi-annual company picnics f. Annual circus day g. Quarterly give to win movie tickets, dinner tickets, restaurant discount coupons, professional game tickets, reserved pose spot for one year, and cruise/vacation tickets h.Weekly parking lot car washes for employees through a contracted company leased by Citigroup. i. Annual breast exams/mammograms and prostate exams performed by mobile programs j. holiday parties such as Christmas and New Year critical stakeholders involved The critical stakeholders involved are * Customers * The public/community * Personal and business clients * Employees * Stockholders ow should prince handle the stakeholders responses and concerns Prince (CEO) should handle the responses and concerns delicately and diligently. He will need to be abruptly convincing and optimistic that his Five Point Ethics Plan is the get word to turning the company around. He will need to prove his making love through empathy regarding each and every response and concern by addressing them respectively