Pop Culture Advertisement for Lynx Shower Gel Essay

Pop Culture publicizing for Lynx Shower Gel - Essay ExampleThe growth featured is in a minuscular blue bottle with a filthy lid and its name inscribed in white against black is placed on the bottom in the right side. The caption reads LYNX Shower Gel. Get Dirty. The lay implies a bathroom and has overtones of kinky sex which is used as an excuse for the Shower Gel product, which is sibyllic to serve as a sex appeal embellishment.The impact of the advertisement is based solely on its ostensibly clever message through the striking picture that begs a second look. However, a deeper analysis will reveal the f tout ensembleacies on which it depends and tries to communicate. It does not make any attempt to feature the functional advantages the product has over similar products in the market. It takes for granted the new-age notions of advertising for the youth that no information regarding the products chemical composition or explanation on why it would be a perfect choice is need ed as long as the brand name imposes its power over the customers. Moreover, the advertisement seems to be based on the false assumption that attention from women bothers its prospective customers men in this case of all age groups and personal sexual choices. Though it could be assumed that the product aims at the youth as its customers, the advertisement restricts its appeal as it addresses only the heterosexual youth. It also assumes that the representation of the female body in an exotic setting catches the eye of all its customers. It could be argued that the popular advertisement culture has, in fact, do the female body a marketing tool, and this advertisement just follows the status quo. But a analytic analysis will reveal that it fails to establish a pertinent relationship between the product and the image presented.The intended pun in the caption Get Dirty reiterates the sexual overtone which is already obvious through the image. But the implication is quite ambiguous.